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Generate Design is a Raleigh website design & development and graphic design firm that brings clarity out of a world of chaos. Design makes things look, feel and function better.

our office:

8311 Six Forks Rd.
Suite 201
Raleigh, NC 27615

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Il Palio Logo

Il Palio Restaurant is an intimate setting that strives to emulate the best of the great Italian traditions and experiences of hospitality and authentic cuisine. The vision is simple – use the best local and Italian ingredients, keep them as pure as possible (minimal processing) and serve them with comfort and pride. Consistently awarded Four Diamonds by AAA, Il Palio marries the traditional flavors of Italy with a casual elegance that showcases the culinary roots of rustic Italian cooking.

 

We paired the cypress trees of tuscany, on the slope of a hill – signifying the Chapel Hill location – and in the process created the shape of a fork in the negative space. It’s an immediate ink blot test that tests the brain and makes a branded impression. Do you see the trees or the fork first?

Client:

Il Palio